winesboutique.

Adelaide, South Australia

Good origins.
New horizons.

Bringing Australia’s finest to China.
Thoughtfully selected. Personally connected.

Discover what we do
WINE · COMMERCE · CONNECTION↓
Sunlit vineyard rows winding across a golden countryside landscape
Rooted in Australia.Connected to China.
LOCAL ROOTS. A WIDER WORLD.

Australian wine. Cross-border expertise. New possibilities.

01 OUR STORY

Great things begin
with a connection.

We’re an Adelaide-based company connecting Australian producers with Chinese consumers. Our story starts in wine country, and continues across borders.

Through e-commerce and hands-on market experience, we bring distinctive products to new audiences — and help the people behind them grow.

AdelaideOUR HOME
2022OUR BEGINNING
Australia ↔ ChinaOUR CONNECTION
02 WHAT WE DO

A sense of place.
A world of possibility.

Wine at our heart.
Curiosity in everything we do.

Wine bottles and a glass of red wine in a warmly lit barrel cellar
CRAFT. CHARACTER. CONNECTION.

OUR CORE BUSINESS

Australian wine.
A new audience.

From Barossa to Coonawarra, we bring premium Australian wines to Chinese wine lovers through our cross-border flagship stores on JD.com and Pinduoduo.

Explore a wine partnership
BAROSSACOONAWARRA& BEYOND
BEAUTY & CROSS-BORDER COMMERCE

Care, beyond borders.

Our next chapter explores French pharmacy skincare. We’re in partnership discussions to bring a French skincare brand to China through cross-border e-commerce.

In development
AI CONSULTING FOR WINERIES

Tradition, meet tomorrow.

Practical AI tools for Australian wineries — from export documentation and compliance workflows to marketing content. More time for the work that matters.

Let’s discuss your winery
03 LET’S CONNECT

GOOD CONVERSATIONS OPEN NEW DOORS.

What could we
grow together?

For producers, brands and people with a shared ambition.
We’d love to hear from you.

chuck.yang@wines-boutique.com